Raving's 14th Indian Gaming National Marketing Conference
January 30 - February 1, 2012
Agua Caliente Casino Resort Spa, Rancho Mirage, CA
Download 2012 Brochure | Register Online | Register PDF | Sponsors and Exhibitors | Special Events | Travel | 2011 Conference Pictures | Workshop Form |
Registration is now open for the conference! You can register online or download the conference brochure and mail/fax it in.
To request a brochure be mailed to you, email
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or give us a holler at 775-329-7864.
Topics that are pertinent to tribal casinos today:
The topics are personally developed by our team who works with our tribal gaming clients out in the field – to make sure we’re hitting the subjects that are pertinent to you, today, on your gaming floor. This year, through presentations and workshops, we’re getting into the nitty gritty and answering the questions:
-Where should a casino put its messaging – is interactive “all that”? How do you build a comprehensive marketing plan that incorporates measurable 21st century tools?
-How do you make your VIP events more profitable and stop your CFO from questioning your ROI on your high-end player promotions?
-What are the most practical, proven and IGNORED marketing tactics that you can implement right now?
-What skills does every general manager and marketer need to know when it comes down to casino math and promotions?
-A player tracking system is a marketer’s gold mine; how do you access and harvest the information that your marketing department needs?
-Are you are ready to move up the ladder as a department head or senior executive? We’ll show you how to stop avoiding “the nasty guest” and conflict situations.
Check out the brochure for all of this year’s topics that are geared to take your knowledge to the next level and bring value to your tribal casino. We also have some signature events that take place only at Raving’s 14th Indian Gaming National Marketing Conference:
-The Barona/VCAT Award for Excellence In Indian Gaming Marketing celebrates the best tribal marketing team in 2011. Is this you? We celebrate “big” with the selected casino and all attendees at a VIP luncheon in Agua Caliente’s beautiful showroom. We are accepting nominations until December 5.
-Our host property treats our attendees as special guests. They let us out in their casino for an on-floor assignment after the Welcome Reception. They also do a special, attendee-only Back of the House Tour, which ends in their deluxe VIP Sunset Suite for a Cocktail Party (this year, sponsored by Imagine This).
-Your learning experience comes from several sources – we’ve got presenters who have walked in your shoes and they are available before, during and after sessions. We’ve got a room full of gaming vendors who can really make a difference to your tribal casino. You’ll learn from your fellow attendees at our always popular speed networking session, and at our infamous “wrap-it up, let’s meet again, who knows what they've cooked up” Insider Party on the last night of the conference.
-Tired of being a bridesmaid? SCA Gaming returns once again with handfuls of cash in a special networking break where attendees get a chance to participate in a casino promotion. Agua Caliente and Raving also furnish prizes for completing different assignments during the conference.
-We’ve secured three of the most influential and motivating tribal entrepreneurs out there. Valerie Taliman, Communications Strategist, will be sharing the historic formation of First Nations Experience Television. She is also an award-winning journalist and West Coast Editor of Indian Country Today Media Network. Add in Victor Rocha, Editor and Owner of Pechanga.net, who will be sitting down for our first ever “unplugged session” – interactive, hot and candid! Frances Snyder, has been dealing with hateful "not in my backyard" tribal opponents and misguided press for years for her tribe in Southern California. This public relations genius will share how marketers can tackle even the toughest of folks and work within their own tribe.
Read comments from our attendees on the 2011 event:
"Most organized and personal conference I’ve been to in years! Presenters and topics were phenomenal. Presenters were approachable and they stayed for each other’s sessions and didn’t swoop away." "You people are great and full of knowledge." "Enjoyed all the opportunities to network from sessions designed for it to break times."
How To Be a Casino Marketing Strategist - Dennis Conrad: "Great topic and introduction to conference."
When Marketing Didn’t Do The Math: Some Colossal Casino Promotion Screw-Ups - Eliot Jacobson: "Engaging presenter, solid information, knows his stuff.” "A real eye opener." "Very enlightening!" "Fun session, well presented."
Keynote Luncheon: Bridging Communication Gaps Between Tribal And Non-Tribal Communities - Marin Denning: "Excellent speaker!!" "Very inspirational. Topic was VERY relevant for today." "GREAT! Would like to see more presenters of this caliber.""What a joy to listen to."Personal Selling – Sharpening Your Elevator Speech -Toby O'Brien: "Rejuvenating!" "Great ice breaker and networking tool." "This was fun ...!"
How To Listen To Your Tribal Casino Customers To Understand What They Really Want - Sara Hart: "Great speaker! Strong data!" "Excellent."Secrets To Having a Value Adding, Revenue Generating Player Development Function at Your Tribal Casino -Steve Browne": Steve’s business approach is VERY USEFUL and inspires thought!!" "I really like this man’s presentation style. He knows his business and how to effectively present it!!" "I love Steve's energy." "Motivating, memorable, specific.
"Blending Art and Science Into Your Casino Promotions - Toby O’Brien & Nicole Barker: "Good team. Enjoyed it!" "I like the combining of these two aspects and they made it fun!" "Loved this one." "Need more time – they have great stories." "Great job, ladies!" "Very original."
The only conference dedicated to tribal casino marketing:
This long-running, signature conference is specifically designed for tribal gaming executives. Hundreds of casinos have sent their marketing teams, GMs and tribal decision makers for courses in casino marketing strategies that work for tribal casinos.
The conference, a staple for tribal casinos throughout the U.S. and Canada, encompasses two and a half days of relevant presentations, hands-on workshops, signature networking events and tradeshow. Click here to read the full press release.Email This e-mail address is being protected from spambots. You need JavaScript enabled to view it , Raving's VP of Ops & Communications, or give her a holler at 775-329-7864 if you have any questions.
Why you should attend this conference in 2012:
Whether you're a seasoned general manager or a fresh-faced newbie to tribal casino marketing, this is the one conference you won't want to miss. Learn from the very best marketing folks who have thrived in Indian Country. Connect with your peers and learn what challenges you share and how to overcome them. Discover new ideas that your competitors haven't thought of!
This two and a half day conference is comprised of general sessions and intimate small group workshops. Plus on-floor assignments and networking events. If you haven't been to this conference before, then you haven't experienced learning the Raving way. We believe in three core concepts: if you are going to learn, might as well have fun doing it; the learning from each other is invaluable; and we'll provide the very best speakers and the best topics - you just have to show up ready to learn.
To view the 2012 event schedule with complete presentation and workshop descriptions.
Special Events at the Conference:
Each year we have a very special luncheon honoring the recipients of the Barona/VCAT Award for Excellence in Indian Gaming Marketing. Congratulations to Osage Million Dollar Elm Casinos for being selected for this 2011 award. Is it time for your casino to be recognized?
At Raving we believe in being passionate about your job and learning – what better way to do that than having the opportunity to get to know your fellow attendees? We have a special Back of the House Tour for our attendees, some interactive networking breaks and of course, we end the conference with our signature relationship building event, Raving's Insider Party.
Barona/VCAT Award for Excellence in Indian Gaming Marketing
Is your casino a marketing leader? Then get the recogntion your organization and your team deserves. Entries are now being accepted - deadline to submit is December 6. Click here for more information.
Questions or comments about Raving's 14th Indian Gaming National Marketing Conference? Contact Christine Faria, Vice President of Operations for Raving Consulting Company at (775) 329-7864 or by e-mail:
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.
Travel for 2012
To stay at our host property, please call Agua Caliente Casino Resort Spa no later than Monday, January 9. After this date, room rate and availability is not guaranteed.
Group Code: Raving Consulting Conference
Rate: $119 valid Friday 1/27/12 - Thursday 2/2/12 - this rate good through Monday, January 9, 2012
Reservations: 800-854-1279
By using this group code, each attendee over 21 years of age will receive a free play voucher of $10; also $20 off any $100 or higher spa treatment.
The nearest airport is Palm Springs (PSP) and is approximately 20 minutes away from the casino. However, it does NOT service Southwest. The nearest Southwest hub is Ontario (ONT) which is about an hour and a half drive.
Sponsors and Exhibitors
There are several unique sponsorship opportunities at this conference including traditional booth space. For more information on exhibiting at the event or being a sponsor, please contact Amy Hergenrother, VP of Business Development, Raving Consulting Company, 775-329-7864, This e-mail address is being protected from spambots. You need JavaScript enabled to view it .
Images from 2011 Conference:
