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Raving Partners & Recommended Resources |
The Raving
Branded Partners and Raving Recommended Resources lie at the heart
of Raving’s growing reputation, consulting capacity, and business
building strategy. These Partners and Resources are “best
in breed,” independent consultants or vendors, each of whom
has extensive experience in gaming, as well as an acknowledged expertise
in a specific discipline or business that has great application
from a gaming marketing perspective. These truly are the best in
the business and Raving maintains formal relationships with all
of them, referring them to clients with specific, identified needs,
and utilizing their expertise in Raving conferences, seminars, publications
and marketing communications.
Raving Branded Partners
Steven J. Forsythe, Chief Executive Officer
The nation's premier provider of variable print solutions for your data-base driven loyalty club mailings Larry T.
Pelzer,
Director of Gaming Sales TPI specializes in variable database-driven loyalty mailings for the gaming industry. No other vendor in the country delivers the quantity and quality of gaming materials that TPI does. TPI serves the nation's largest gaming organizations and satisfies the most sophisticated marketing programs. Complex variable print is TPI's specialty, and their proven approach to quality control means every piece gets to the right person, at the right time, every time. Serving the gaming industry is not an afterthought - it's TPI's core competency. Put The Power of Integration to work for you.
Contact: Amy Hergenrother Phone: 775-329-7864 Email: amy@ravingconsulting.com Raving Research provides a full complement of research services for the gaming and hospitality industry. Raving Research works in all gaming areas: initial development of market, gaming customer profiles, game development and game evaluation. Each project will provide customized research techniques for the gaming industry, using qualitative and quantitative techniques leading directly to profit.
Contact: Amy Hergenrother Phone: 775-329-7864 Email: amy@ravingconsulting.com
Raving Rewards is a “one stop resource” that provides a broad spectrum of gaming incentives to support casino promotions and player programs. Through various business relationships, Raving Rewards can connect your casino with the right partner for your needs: travel, merchandise, incentives or “branded casino stuff”.
Steve Browne, President,
Raving Service Steve is the best, most comprehensive, most cost effective, most impactful resource in the country for customer service training and has done more full customer service programs than any single individual or company in gaming. His process involves working with each casino to build their own program – the name, the brand, the marketing plan, the elements, etc. This loud-talking, motivating Texan is sure to inspire your front-line and executive level managers to customer worship.
Nicole Barker, President
Entertainment
buying and consulting Doug, Brian and TBN are the definitive entertainment-buying experts in the gaming industry today and annually purchase millions of dollars of entertainment for casino clients under the banner of “Top Talent. Best Price. No Surprises.” They understand that the goal of casino entertainment is to drive casino revenue. Period.
Martin Miles has 25 years of senior level food and beverage experience, including six years as the Corporate Vice President for Harrah’s Entertainment. While at Harrah’s, he helped grow the number of restaurants in the company from 70 (1998) to more than 260 today, and shifted the F&B strategy at Harrah’s to a more sophisticated and appealing product offering which would attract and retain gamers. He offers staff training, concept development, design services, management recruiting, and vendor contract renegotiation. Human
Resources Consulting Bob Orr has 30 years of experience in the Human Resources field. He has worked with over 30 casino companies and opened nine new casinos including establishing, coordinating and managing the mass hiring process. Bob is particularly knowledgeable in the intricacies of Human Resources in Native American casinos as well as the strategic aspects of human resource planning and employee retention. Casino
space design, lighting and staging David is an award winning playwright, author and university professor who has been consulting with casinos for the past 15 years on how to make their space more “explorable,” more enjoyable and ultimately, more profitable. Ask David about taking a “walking the walls” of your casino – he’ll give you insights into lighting, layout, color, signage – suggestions that will give you a totally new perspective.
As the gaming industry has become more sophisticated and technology focused (player tracking, CRM, etc.) the need for effectively linking marketing with technology has become more critical. Cheryl Vauk is the former senior I.T. executive at a major Reno hotel-casino and has mastered the art of assisting gaming clients by translating “tekkie speak” into simple, effective, common sense language that helps them leverage technology to maximize marketing efficiency.
Mary Loftness began Profitable Customers (and what a great company name!) after being a senior direct marketing executive with Station Casinos for many years. She is an expert in database segmentation and analysis, as well as how to make direct marketing part of an integrated, effective marketing strategy. She has worked with dozens of casino companies and is particularly skilled in mentoring new casino marketing executives. Marketing
research, professional full service Mike has 30 years of experience in gaming research and has conducted more research for more gaming companies than any single individual or company. Mike works with Glenn Goulet of Raving Research on various projects and was our original Research resource.
Arnie Wexler has the unique and valuable perspective of understanding the problem gambling issue as a recovering compulsive gambler, as the former Executive Director of the New Jersey Council on Compulsive Gambling, and as a consultant who has assisted dozens of casinos in the development and implementation of Responsible Gaming programs and training. Raving donates any referral commissions earned from Arnie to the Nevada Council on Problem Gambling. Top | Resources
Index Jim Bright is the standard for executive recruitment in the gaming industry, having literally completed hundreds of placements for casino clients. Jim has decades of experience in executive placement and is known for his thorough investigation into clients’ needs, his vast network of quality candidates and his utmost professionalism and concern with clients and candidates as well.
RealCall is a unique voice messaging system where casinos can leave a personalized greeting on answering machines for their clients to promote a special party, send them birthday greetings, as a sales tool prior to or after a specific promotion. RealCall hired Raving through our Vendor Access program to help them build their casino client base.
Celebration In A Box delivers not only gourmet cakes, cookies and other baked delicacies but does it in a in a gift package complete with party napkins, musical card, party favors, plates and a cutter. That's why Clayton Rott and his team call it a "Celebration In A Box" – perfect for casino VIPs on their birthdays or any other special occasion. HOW TO CONTACT RAVING CONSULTING COMPANY If you are interested in securing the
services of Raving Consulting Company or in implementing a Raving
Promotion, please contact:
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