![]() Raving Research designs, executes and delivers revenue driving market research programs to gaming clients around the world. Let us prepare a no-cost, no obligation RPM Analysis. It stands for Research Project Module and it is your first step in understanding how research can help you whether it is to increase trip frequency, increase spend, improve operational efficiencies, or target your media campaigns. If the customer is always right, then shouldn’t you be talking to the customer to find out what matters most? Raving Research is a full service market research firm working exclusively in the gaming and hospitality industries.
Research and Technology As tech-savvy demographic groups converge on the gaming floor, Raving Research leads the way with technology-driven research programs designed to increase revenues on your gaming floor. Electronic Intercepts Players come into our casinos all the time, yet how many times do we let them walk out the door without getting a sense for how their gaming experience was? Raving Research’s Electronic Intercepts is a unique in-casino market research tool that allows you to get valuable feedback right at the point-of-impact when the experience is fresh. Using PC Tablets, researchers walk the floor administering customizable surveys capturing real-time information in a fast, actionable and affordable format. Gaming Perception Analyzer™ Do you crave the in-depth insights of focus groups but want conclusive, measurable, quantitative results? Then try the Perception Analyzer. Using hand-held wireless dials respondents “dial-in” their answers to a host of questions. Responses are instantly collected, analyzed and presented for real-time viewing and analysis. Now you can have quantitative data to support your decisions. Test advertising messages, direct mail and other player perceptions by collecting honest feedback uncontaminated by the group dynamic. E-dm Testing A comprehensive, cost-effective advertising and direct mail evaluation platform that provides strategic intelligence on message impact and recall, as well as persuasive likelihood. Click here to learn more about the complete services of Raving Research or click here to read Glenn's bio. Raving Consulting Company 475 Hill Street, Suite G Reno, Nevada 89501 Phone: (775) 329-7864 FAX: (775) 329-4947 |