Award-Winning Catalyst Marketing Company
Brings Even More Casino Marketing Expertise In-House!
Adds another industry expert to their seasoned team
Fresno-CA – Catalyst Marketing has added another industry expert to its already talented and experienced team of casino marketing professionals. Michael Glauser, a 24-year casino industry veteran, has joined Team Catalyst to provide data analysis and support the agency’s ever-growing group of gaming clients in California and throughout the nation.
Glauser has worked across multiple markets and property sizes in both commercial and Native American gaming. His experience covers an array of marketing disciplines from player development to database marketing and advertising/media.
Catalyst boasts over 15 years of experience working with casino clients and believes that investing in additional casino knowledge and expertise is a key tenet to supporting their existing and potential clients. The practical experience of its team helps create lasting partnerships with each client to successfully guide them to reach their strategic goals.
“Michael has always had a passion for the casino industry and it shows in his dedication to helping properties reach their most efficient profitability,” says Catalyst CEO Mark Astone. “His creative approach to the business is a good fit for Team Catalyst and strengthens our ability to meet the needs of our clients.”
With the Catalyst CATapult™ process of evaluating the marketing needs of prospective clients, the team takes a very strategic and informed approach to creating long-term marketing programs that aim at increasing revenue, growing customer bases, developing loyalty, maximizing profitability, and building an enduring brand value.
Catalyst’s Fresno, California office will serve as ‘home base’ for Glauser.
About Catalyst Marketing: Catalyst is a group of people who do things differently – we’re Team Catalyst. Over the last 40 years, we have evolved into a full-service, driven-by-results agency, providing an unconventional approach to branding, advertising and marketing for our gaming and travel & tourism clients.
With offices in Fresno, Costa Mesa and Honolulu, we are a team of over 38 responsive, talented professionals who are dedicated to the fields in which we serve. This eclectic mix of experience ensures that we have full control over the success and timely completion of every project for our clients.